Shares of Kellogg Company (K) Sees Large Outflow of Money

Kellogg Company (K) : Money flow in the Kellogg Company (K) stock was negative (59.92 million) on Tuesday, which shows that the investors used the strength in the stock price to reduce their holdings. The total traded value on upticks was $18.45 million, compared to $78.37 million on downticks. The total uptick to downtick ratio was 0.24, indicating the underlying weakness in the stock. Even in block trades, money flow was negative ($58.71 million), indicating selling on the strength. The transaction value during uptick in block trades was $3.47 million. Downtick transaction value in block trades amounted to $62.17 million, indicating persistent selling. The uptick to downtick ratio was 0.06. Kellogg Company (K) traded $0.74 higher at $83.11 gaining 0.9% over the previous days close.


Also, JP Morgan maintains their rating on the shares of Kellogg Company (NYSE:K). The current rating of the shares is Neutral. Equity Analysts at the Firm raises the price target to $87 per share from $73 per share. The rating by the firm was issued on August 5, 2016.

Kellogg Company has lost 1.1% in the last five trading days and dropped 0.72% in the last 4 weeks. Kellogg Company is up 9.19% in the last 3-month period. Year-to-Date the stock performance stands at 14.68%.

Kellogg Company (NYSE:K): The stock opened at $82.40 on Tuesday but the bulls could not build on the opening and the stock topped out at $82.70 for the day. The stock traded down to $81.67 during the day, due to lack of any buying support eventually closed down at $81.78 with a loss of -0.98% for the day. The stock had closed at $82.59 on the previous day. The total traded volume was 1,636,926 shares.

In a related news,The director of Kellogg Co, Dillon John T sold 3,000 shares at $82.66 on August 17, 2016. The Insider selling transaction had a total value worth of $247,980. The Insider information was disclosed with the Securities and Exchange Commission in a Form 4 filing.

Kellogg Company is a manufacturer and marketer of ready-to-eat cereal and convenience foods. The Companys principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, savory snacks, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. The Companys cereal products are generally marketed under the Kelloggs name and are sold to the grocery trade through direct sales forces for resale to consumers. The Company also markets cookies, crackers, crisps and other convenience foods, under brands, such as Kelloggs, Keebler, Cheez-It, Murray, Austin and Famous Amos, to supermarkets in the United States through a direct store-door (DSD) delivery system, although other distribution methods are also used. The Company uses broker and distributor arrangements for certain products. It also uses similar arrangements, in less-developed market areas or in those market areas outside of its focus.

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