Kellogg Company June 15th Short Interest Update

The short interest in Kellogg Company (NYSE:K) has increased from 4,933,157 on May 31,2016 to 5,972,851 on June 15,2016. The change was measured at 1,039,694 shares or 21.1%. The leftover shorts were 1.7% of the floated shares. The days to cover are 3, given the average daily volume of 2,170,863 shares. The information was released by Financial Industry Regulatory Authority, Inc (FINRA) on June 24th after market close.

Kellogg Company (NYSE:K): The stock opened at $76.42 on Friday but the bulls could not build on the opening and the stock topped out at $77.83 for the day. The stock traded down to $76.17 during the day, due to lack of any buying support eventually closed down at $77.19 with a loss of -0.82% for the day. The stock had closed at $77.83 on the previous day. The total traded volume was 2,932,419 shares.

The company shares have rallied 23.31% from its 1 Year high price. On Jun 13, 2016, the shares registered one year high at $78.26 and the one year low was seen on Jul 1, 2015. The 50-Day Moving Average price is $75.98 and the 200 Day Moving Average price is recorded at $74.53.

Kellogg Company (NYSE:K) has climbed 0.55% in the past week and advanced 3.62% in the last 4 weeks. In the past week, the company has outperformed the S&P 500 by 2.22% and the outperformance has advanced to 6.76% for the last 4 weeks period.

Kellogg Company is a manufacturer and marketer of ready-to-eat cereal and convenience foods. The Companys principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, savory snacks, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. The Companys cereal products are generally marketed under the Kelloggs name and are sold to the grocery trade through direct sales forces for resale to consumers. The Company also markets cookies, crackers, crisps and other convenience foods, under brands, such as Kelloggs, Keebler, Cheez-It, Murray, Austin and Famous Amos, to supermarkets in the United States through a direct store-door (DSD) delivery system, although other distribution methods are also used. The Company uses broker and distributor arrangements for certain products. It also uses similar arrangements, in less-developed market areas or in those market areas outside of its focus.

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