Price Target Update on Southern Company (The) (NYSE:SO)

Southern Company (The) (NYSE:SO) has been rated by 7 research analysts. Fundamentally, the highest shorterm price forecast for the stock is expected to reach $53 and the lowest price target forecast is $46. The average forecast of all the analysts is $50.43 and the expected standard deviation is $2.3.

Other Equity analysts have also commented on the company shares. Scotia Howard Wiel initiates coverage on Southern Company (The) (NYSE:SO). According to the latest information available, the shares are now rated Sector Perform by the analysts at the agency. The rating by the firm was issued on May 13, 2016.

Southern Company (The) (NYSE:SO): stock turned positive on Thursday. Though the stock opened at $50.89, the bulls momentum made the stock top out at $51.07 level for the day. The stock recorded a low of $50.64 and closed the trading day at $51.06, in the green by 0.41%. The total traded volume for the day was 4,063,428. The stock had closed at $50.85 in the previous days trading.

The company shares have rallied 22.21% from its 1 Year high price. On Apr 1, 2016, the shares registered one year high at $51.79 and the one year low was seen on Jun 26, 2015. The 50-Day Moving Average price is $49.97 and the 200 Day Moving Average price is recorded at $48.96. On the companys insider trading activities, The officer (Pres. & CEO, Southern Nuclear), of Southern Co, Kuczynski Stephen E had unloaded 62,729 shares at $51.43 per share in a transaction on May 4, 2016. The total value of transaction was $3,226,152. The Insider information was revealed by the Securities and Exchange Commission in a Form 4 filing.

Southern Company is an operating public utility company. The primary business of the Southern Company is electricity sales by the traditional operating companies and Southern Power. Southern Companys business segments are the sale of electricity by the four traditional operating companies and Southern Power. The four traditional operating companies, including Alabama Power, Georgia Power, Gulf Power and Mississippi Power, are vertically integrated utilities providing electric service in four Southeastern states. Southern Company owns all of the common stock of Southern Power Company, which is also an operating public utility company. Southern Power constructs, acquires, owns, and manages generation assets, including renewable energy projects, and sells electricity at market-based rates in the wholesale market. The Company also operates the All Other segment.

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