Large Inflow of Money Detected in Kellogg Company

Kellogg Company (K) stock had a bullish inflow of $156.71 million worth of trades on uptick and an outflow of $146.62 million in downticks on Wednesday. The total uptick to downtick ratio stood at 1.07. The net money flow into the stock was $10.08 million. The money flow data, which is calculated as the dollar value of composite uptick minus the downtick trades indicated bullish. The block trades had a total money flow of $19.97 million. An inflow of $9.9 million block trade was recorded on downticks. $29.87 million of block trade during Uptick was observed, which shows continued buying by the smart money on every weakness. The total uptick to downtick ratio of block trades was 3.02 in favor of the bulls. However, Kellogg Company (K) stock traded down $4.72 , and reached $82.26, a drop of -5.43% over the previous day. On a weekly basis, the stock is -4.34%, over the previous weeks close.


Also, Equity Analysts at the Citigroup maintains the rating on Kellogg Company (NYSE:K). The brokerage firm has issued a Buy rating on the shares. The Analysts at the ratings agency raises the price target from $84 per share to $90 per share. The rating by the firm was issued on April 14, 2016.

Kellogg Company (NYSE:K): The stock opened at $86.90 on Wednesday but the bulls could not build on the opening and the stock topped out at $87.00 for the day. The stock traded down to $82.19 during the day, due to lack of any buying support eventually closed down at $82.26 with a loss of -5.43% for the day. The stock had closed at $86.98 on the previous day. The total traded volume was 8,305,049 shares.

The stock has recorded a 20-day Moving Average of 1.34% and the 50-Day Moving Average is 5.71%. In a related news,The officer (Chief Financial Officer) of Kellogg Co, Dissinger Ronald L sold 50,000 shares at $77.02 on May 12, 2016. The Insider selling transaction had a total value worth of $3,851,000. The Insider information was disclosed with the Securities and Exchange Commission in a Form 4 filing.

Kellogg Company is a manufacturer and marketer of ready-to-eat cereal and convenience foods. The Companys principal products are ready-to-eat cereals and convenience foods, such as cookies, crackers, savory snacks, toaster pastries, cereal bars, fruit-flavored snacks, frozen waffles and veggie foods. The Companys cereal products are generally marketed under the Kelloggs name and are sold to the grocery trade through direct sales forces for resale to consumers. The Company also markets cookies, crackers, crisps and other convenience foods, under brands, such as Kelloggs, Keebler, Cheez-It, Murray, Austin and Famous Amos, to supermarkets in the United States through a direct store-door (DSD) delivery system, although other distribution methods are also used. The Company uses broker and distributor arrangements for certain products. It also uses similar arrangements, in less-developed market areas or in those market areas outside of its focus.

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