Planet Fitness, Inc. (PLNT) Files Form 4 Insider Selling : Richard L Moore Sells 150,000 Shares

Planet Fitness, Inc. (PLNT): Richard L Moore , officer of Planet Fitness, Inc. sold 150,000 shares on Jun 28, 2016. The Insider selling transaction was reported by the company on Jun 30, 2016 to the Securities and Exchange Commission. The shares were sold at $15.76 per share for a total value of $2,363,625.00 , the company said in a SEC Form 4 Filing.

Other Insider transactions have been reported by the company according to SEC Form 4, on Aug 13, 2015, Pierre Lecomte (director 10% owner) sold 5,033,945 shares at $14.96 per share price.On Aug 13, 2015, Charles Esserman (director 10% owner) sold 5,033,945 shares at $14.96 per share price.

Company has been under the radar of several Street Analysts.Planet Fitness Inc is Resumed by Credit Suisse to Outperform. The Rating was issued on Jun 27, 2016.Planet Fitness Inc is Resumed by JP Morgan to Overweight. The Rating was issued on Jun 6, 2016.Planet Fitness Inc is Reiterated by Imperial Capital to Outperform and the brokerage firm has raised the Price Target to $ 22 from a previous price target of $21 .The Rating was issued on May 12, 2016.Planet Fitness Inc is Reiterated by Wedbush to Outperform and the brokerage firm has raised the Price Target to $ 21 from a previous price target of $20 .The Rating was issued on May 11, 2016.Planet Fitness Inc is Initiated by Imperial Capital to Outperform and the brokerage firm has set the Price Target at $21. The Rating was issued on Apr 14, 2016.

Planet Fitness Inc. is a holding company. The Company through its subsidiary Pla-Fit Holdings LLC. is a franchisor and operator of fitness centers in the United States. It is engaged in licensing and selling franchises under the Planet Fitness trade name owning and operating fitness centers under the Planet Fitness trade name and selling fitness-related equipment to franchisee-owned stores. It operates through three segments including the Franchise segment the Corporate-owned stores segment and the Equipment segment. Its stores include around 20000 square feet of area and offer Planet Fitness-branded cardio circuit- and weight-training equipment. It also offers PE@PF fitness instruction program. As of June 30 2015 the Company owned 1014 stores including 58 corporate-owned stores and 956 franchisee-owned stores. It offers standard and PF Black Card memberships. It offers water massage beds massage chairs and tanning equipment among others to its PF Black Card members.

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