Short Term Price Target on J.C. Penney Company Holding Company (JCP)

J.C. Penney Company Holding Company (NYSE:JCP) : Average target price received by J.C. Penney Company Holding Company (NYSE:JCP) is $10.72 with an expected standard deviation of $3.69. The most aggressive target on the stock is $19, whereas the most downbeat target is $5. 16 financial analysts are currently covering the stock.

Shares of J. C. Penney Company, Inc. rose by 3.86% in the last five trading days and 14.14% for the last 4 weeks. J. C. Penney Company, Inc. has dropped 16.46% during the last 3-month period . Year-to-Date the stock performance stands at 33.33%.

J.C. Penney Company Holding Company (NYSE:JCP) : The consensus on J.C. Penney Company Holding Company (NYSE:JCP) based on 18 analyst recommendation on the company stock is 2.44, which is interpreted as a Buy recommendation. Zacks Investment Research has issued a rank of 3 which endorses a Hold on the stock. However, 8 brokers have a differing view as they consider the stock to be a Strong Buy at current levels. 7 experts consider that the stocks earnings and the quoted price is in harmony, hence, they give it a Hold rating. 3 analyst sees the stock overvalued at current levels and advises a Strong Sell on the stock.

J.C. Penney Company Holding Company (NYSE:JCP): The stock was completely flat for the day, closing at $8.88 on Thursday. The flat closing masks the intraday volatility in the stock. After opening at $8.88, the stock touched an intraday high of $8.92 and a low of $8.74. Neither the bulls nor the bears asserted their supremacy at close, due to which the stock closed completely flat. The stock previously closed at $8.88. The total trading volume on Thursday was 9,800,321.

J. C. Penney Company, Inc. (JCPenney) is a holding company. The Companys operating subsidiary is J. C. Penney Corporation, Inc. (JCP). The Companys business consists of selling merchandise and services to consumers through its department stores and Website at, which utilizes applications for desktop, mobile and tablet devices. The Companys online customer purchases by direct shipment to the customer from its distribution facilities and stores or from its suppliers warehouses and by in store customer pick up. The Company sells family apparel and footwear, accessories, fine and fashion jewelry, beauty products through Sephora inside JCPenney and home furnishings. The Companys department stores provide its customers with services, such as styling salon, optical, portrait photography and custom decorating.

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