Brokerage Firm Rating on Southwest Airlines Company (LUV)

Southwest Airlines Company (LUV) has an average broker rating of 1.92, which is interpreted as a Buy, as rated by 13 equity analysts. Nonetheless, 7 analysts are positive on the stocks future and they recommend a Strong Buy on the stock. Nevertheless, the majority of 6 analysts consider that the stock is a Hold with neither a large upside nor a downside. Ranking by Zacks Investment Research for Coach Inc is 5, which is also a Strong Sell.

Southwest Airlines Company (LUV) : Currently there are 9 street experts covering Southwest Airlines Company (LUV) stock. The most bullish and bearish price target for the stock is $67 and $34 respectively for the short term. The average price target of all the analysts comes to $50.11. The estimated standard deviation from the target is $10.46.


For the current week, the company shares have a recommendation consensus of Buy. Southwest Airlines Company (NYSE:LUV): During Thursdays trading session, Bulls were in full control of the stock right from the opening. The stock opened at $36.96 and $36.80 proved to be the low of the day. Continuous buying at higher levels pushed the stock towards an intraday high of $37.53. The buying momentum continued till the end and the stock did not give up its gains. It closed at $37.24, notching a gain of 0.68% for the day. The total traded volume was 5,974,554 . The stock had closed at $36.99 on the previous day.

In a related news, Van De Ven Michael G, COO of Southwest Airlines Co, had purchased 4,200 shares on August 3, 2016. The total value of the transaction was $150,234. The information was disclosed with the SEC in a Form 4 Filing. The information is based on open market trades at the market prices.Option exercises are not covered.

Southwest Airlines Co. operates Southwest Airlines (Southwest). Southwest is a passenger airline that provides scheduled air transportation in the United States and near-international markets. The Company serves around 93 destinations in 40 states and runs international services to Montego Bay, Nassau, Oranjestad, Cabo San Lucas/Los Cabos, Cancun, Mexico City and Punta Cana. It serves around 17 non-stop destinations and 581 non-stop city pairs. It operates around 665 Boeing 737 aircrafts. It provides several products, such as Business Select, Fly By Priority Lanes and SWABIZ. Its Website,, enables purchasing and managing travel online. It offers and in a translated Spanish version. Southwest provides inflight satellite-based wireless fidelity (Wi-Fi) service and live television. Its service offerings include EarlyBird Check-In, Pets Are Welcome on Southwest (P.A.W.S.) products, Automated Outbound Messaging (AOM) service and

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