Rocket Fuel Inc (FUEL) reported quarterly earnings results on Tuesday, Aug-2-2016. The company said it had a profit of $-0.15 Earnings per Share for the quarter. The results exceeded Wall Street expectations beating the analyst consensus estimate by $0.08. Analysts had a consensus of $-0.23. The company posted revenue of $117.00 million in the period, compared to analysts expectations of $111.19 million. The company’s revenue was down -2.6% compared to the same quarter last year. During the same quarter in the previous year, the company posted $-0.17 EPS.
Rocket Fuel Inc opened for trading at $2.22 and hit $2.24 on the upside on Friday, eventually ending the session at $2.24, with a gain of 0.45% or 0.01 points. The heightened volatility saw the trading volume jump to 1,88,040 shares. Company has a market cap of $98 M.
In a different news, on Apr 24, 2015, Richard A. Frankel (Co-Founder and President) sold 12,000 shares at $8.96 per share price. According to the SEC, on Mar 23, 2015, Joann Covington (VP, General Counsel, CPO) sold 3,000 shares at $10.01 per share price.
Rocket Fuel Inc. is a technology company that has developed an artificial intelligence (AI) and big data-driven predictive modeling and automated decision-making platform. The Company’s technology is designed to address the needs of markets in which the volume and speed of information render real-time human analysis infeasible. It is focused on the digital advertising market that faces these challenges. The Company’s media-buying platform which it refer to as its Demand-Side Platform (DSP) is available to advertising agencies and advertisers as a managed service offering whereby it manages advertising campaigns on behalf of an advertiser and through a self-service offering whereby an agency or advertiser licenses its technology to manage its own advertising campaigns. Its AI system purchases ad spots or impressions one at a time on these exchanges to create portfolios of impressions designed to optimize the goals of its advertisers.