Zacks Rating on The Priceline Group (PCLN)

The Priceline Group (PCLN) has an average broker rating of 1.7, which is interpreted as a Buy, as rated by 20 equity analysts. Nonetheless, 13 analysts are positive on the stocks future and they recommend a Strong Buy on the stock. 2 other analysts advise a Buy. Nevertheless, the majority of 4 analysts consider that the stock is a Hold with neither a large upside nor a downside. Ranking by Zacks Investment Research for Coach Inc is 2, which is also a Buy. 1 brokerage firm advices Strong Sell on the share due to lack of confidence about the future of the company.

The Priceline Group (PCLN) : 15 investment research analysts covering The Priceline Group (PCLN) have an average price target of $1490.33 for the near short term. The highest target price given by the Brokerage Firm to the stock is $1700 and the lowest target is $790 for the short term. Analysts expect the variance to be within $210.84 of the average price.


Shares of The Priceline Group Inc. rose by 0.98% in the last five trading days and 7.63% for the last 4 weeks. The Priceline Group Inc. is up 13.2% in the last 3-month period. Year-to-Date the stock performance stands at 11.57%. The Priceline Group (NASDAQ:PCLN): On Tuesdays trading session , Opening price of the stock was $1425.32 with an intraday high of $1433. The bears continued to sell at higher levels and eventually sold the stock down to an intraday low of $1419.5. However, the stock managed to close at $1422.47, a loss of 0.11% for the day. On the previous day, the stock had closed at $1423.99. The total traded volume of the day was 306,488 shares.

The Priceline Group Inc. is a provider of online travel and travel related reservation and search services. The Company, through its online travel agent (OTA) services, connects consumers wishing to make travel reservations with providers of travel services across the world. The Companys brands include, KAYAK,, and OpenTable. The Company offers consumers accommodation reservations, including hotels, bed and breakfasts, hostels, apartments, vacation rentals and other properties, through its, and brands. Its brand also offers consumers reservations for rental cars, airline tickets, vacation packages and cruises. The Company offers rental car reservations through its Website The Company also provides an online price comparison service from various travel Websites through KAYAK. OpenTable provides its services to consumers and reservation management services to restaurants.

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