Brokerage Firm Rating Update on Alliance Data Systems Corporation (ADS)

Alliance Data Systems Corporation (ADS) : The consensus on Alliance Data Systems Corporation (ADS) based on 19 analyst recommendation on the company stock is 1.63, which is interpreted as a Buy recommendation. Zacks Investment Research has issued a rank of 3 which endorses a Hold on the stock. However, 11 brokers have a differing view as they consider the stock to be a Strong Buy at current levels. 4 analyst believes that the stock is a Buy, which can produce decent returns in the future. 4 experts consider that the stocks earnings and the quoted price is in harmony, hence, they give it a Hold rating.

Alliance Data Systems Corporation (ADS) has been rated by 12 research analysts. Fundamentally, the highest shorterm price forecast for the stock is expected to reach $360 and the lowest price target forecast is $228. The average forecast of all the analysts is $265.17 and the expected standard deviation is $36.05.


For the current week, the company shares have a recommendation consensus of Buy. Also, In the latest statement by the brokerage house, Credit Suisse maintains its outlook on Alliance Data Systems Corporation (NYSE:ADS). The current rating of the shares is Underperform, according to the research report released by the firm. The brokerage firm lowers the price target from $190 per share to $161 per share. The rating by the firm was issued on August 19, 2016.

Alliance Data Systems Corporation (NYSE:ADS): The stock opened at $212.83 and touched an intraday high of $216.08 on Wednesday. During the day, the stock corrected to an intraday low of $212.37, however, the bulls stepped in and pushed the price higher to close in the green at $215.7 with a gain of 1.23% for the day. The total traded volume for the day was 710,358. The stock had closed at $213.08 in the previous trading session.

Alliance Data Systems Corporation is a provider of data-driven marketing and loyalty solutions serving consumer-based businesses in a variety of industries. The Company operates through three segments: LoyaltyOne, which includes the Companys Canadian AIR MILES Reward Program and BrandLoyalty; Epsilon, which provides direct marketing solutions, and Private Label Services and Credit, which provides risk management solutions, account origination, funding, transaction processing, customer care, collections and marketing services for the Companys private label and co-brand retail credit card programs. The Company offers a portfolio of integrated outsourced marketing solutions, including customer loyalty programs, database marketing services, end-to-end marketing services, analytics and creative services, direct marketing services and private label and co-brand retail credit card programs.

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