J.C. Penney Company Holding Company (JCP) : 15 analysts are covering J.C. Penney Company Holding Company (JCP) and their average rating on the stock is 2.47, which is read as a Buy. 7 equity analysts believe that the stock has a bright future and the price doesnt capture all of its upside, hence they rate the stock as a Strong Buy. A Zacks Investment Research rank of 2, which recommends a Buy affirms that they expect a large upside in the stock from the current levels. However, 3 analysts consider that the stock has more downward risks ahead, hence, they suggest a Strong Sell on the stock. A total of 5 brokerage firms believe that the stock is fairly valued, hence they advise a Hold on the stock.
J.C. Penney Company Holding Company (JCP) : Average target price received by J.C. Penney Company Holding Company (JCP) is $12.27 with an expected standard deviation of $3.42. The most aggressive target on the stock is $20, whereas the most downbeat target is $7. 13 financial analysts are currently covering the stock.
Also, Morgan Stanley maintains their rating on the shares of J.C. Penney Company Holding Company (NYSE:JCP). The current rating of the shares is Underweight. Equity Analysts at the Firm raises the price target to $8.5 per share from $7.5 per share. The rating by the firm was issued on August 18, 2016.
J.C. Penney Company Holding Company (NYSE:JCP): After opening at $9.59, the stock dipped to an intraday low of $9.55 on Thursday. However, the bulls stepped in to buy at lower levels and pushed the stock higher. The stock touched an intraday high of $10.11 and the buying power remained strong till the end. The stock closed at $10.1 for the day, a gain of 5.43% for the day session. The total traded volume was 15,720,871. The stocks close on the previous trading day was $9.58.
J. C. Penney Company, Inc. (JCPenney) is a holding company. The Companys operating subsidiary is J. C. Penney Corporation, Inc. (JCP). The Companys business consists of selling merchandise and services to consumers through its department stores and Website at jcpenney.com, which utilizes applications for desktop, mobile and tablet devices. The Companys online customer purchases by direct shipment to the customer from its distribution facilities and stores or from its suppliers warehouses and by in store customer pick up. The Company sells family apparel and footwear, accessories, fine and fashion jewelry, beauty products through Sephora inside JCPenney and home furnishings. The Companys department stores provide its customers with services, such as styling salon, optical, portrait photography and custom decorating.