J.C. Penney Company Holding Company (JCP) : Currently there are 13 street experts covering J.C. Penney Company Holding Company (JCP) stock. The most bullish and bearish price target for the stock is $20 and $7 respectively for the short term. The average price target of all the analysts comes to $12.27. The estimated standard deviation from the target is $3.42.
J.C. Penney Company Holding Company (JCP) : 7 brokerage houses believe that J.C. Penney Company Holding Company (JCP) is a Strong Buy at current levels. 5 analysts believe that the current prices are in a balance with the stocks fundamentals, hence they propose Hold on J.C. Penney Company Holding Company (JCP). Zacks Investment Research suggests a Buy with a rank of 2. 3 others believe that the stock has run up ahead of its fundamentals and advise a Strong Sell on the stock.The median of all the 15 Wall Street Analysts endorse the stock as a Buy with a rating of 2.47.
Also, Equity Analysts at the Brokerage Firm, Morgan Stanley, maintains their rating on the shares of J.C. Penney Company Holding Company (NYSE:JCP). Morgan Stanley has a Underweight rating on the shares. As per the latest research report, the brokerage house raises the price target to $8.5 per share from a prior target of $7.5. The rating by the firm was issued on August 18, 2016.
J.C. Penney Company Holding Company (NYSE:JCP): During Thursdays trading session, Bulls were in full control of the stock right from the opening. The stock opened at $9.48 and $9.28 proved to be the low of the day. Continuous buying at higher levels pushed the stock towards an intraday high of $9.52. The buying momentum continued till the end and the stock did not give up its gains. It closed at $9.44, notching a gain of 0.11% for the day. The total traded volume was 12,895,843 . The stock had closed at $9.43 on the previous day.
J. C. Penney Company, Inc. (JCPenney) is a holding company. The Companys operating subsidiary is J. C. Penney Corporation, Inc. (JCP). The Companys business consists of selling merchandise and services to consumers through its department stores and Website at jcpenney.com, which utilizes applications for desktop, mobile and tablet devices. The Companys online customer purchases by direct shipment to the customer from its distribution facilities and stores or from its suppliers warehouses and by in store customer pick up. The Company sells family apparel and footwear, accessories, fine and fashion jewelry, beauty products through Sephora inside JCPenney and home furnishings. The Companys department stores provide its customers with services, such as styling salon, optical, portrait photography and custom decorating.