Planet Fitness, Inc. (PLNT) Files Form 4 Insider Selling : Richard L Moore Sells 8,200 Shares

Planet Fitness, Inc. (PLNT): Richard L Moore , officer of Planet Fitness, Inc. sold 8,200 shares on Sep 23, 2016. The Insider selling transaction was reported by the company on Sep 27, 2016 to the Securities and Exchange Commission. The shares were sold at $21.00 per share for a total value of $172,230.34 , the company said in a SEC Form 4 Filing.

Other Insider transactions have been reported by the company according to SEC Form 4, on Jun 30, 2016, Charles Esserman (director 10% owner) sold 1.1129887E7 shares at $15.76 per share price.On Jun 30, 2016, Pierre Lecomte (director 10% owner) sold 1.1129887E7 shares at $15.76 per share price.Also, On Jun 30, 2016, Richard L Moore (officer ) sold 150,000 shares at $15.76 per share price.

Company has been under the radar of several Street Analysts.Planet Fitness Inc is Reiterated by Imperial Capital to Outperform and the brokerage firm has raised the Price Target to $ 25 from a previous price target of $22 .The Rating was issued on Aug 15, 2016.Planet Fitness Inc is Reiterated by Wedbush to Outperform and the brokerage firm has raised the Price Target to $ 23 from a previous price target of $21 .The Rating was issued on Aug 12, 2016.

Planet Fitness Inc. is a holding company. The Company through its subsidiary Pla-Fit Holdings LLC. is a franchisor and operator of fitness centers in the United States. It is engaged in licensing and selling franchises under the Planet Fitness trade name owning and operating fitness centers under the Planet Fitness trade name and selling fitness-related equipment to franchisee-owned stores. It operates through three segments including the Franchise segment the Corporate-owned stores segment and the Equipment segment. Its stores include around 20000 square feet of area and offer Planet Fitness-branded cardio circuit- and weight-training equipment. It also offers PE@PF fitness instruction program. As of June 30 2015 the Company owned 1014 stores including 58 corporate-owned stores and 956 franchisee-owned stores. It offers standard and PF Black Card memberships. It offers water massage beds massage chairs and tanning equipment among others to its PF Black Card members.

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