Grant Cardone net worth may come as a shock to you, especially if you have never heard of him.

If you’re interested in the property or the real estate business, you probably already know the name, Grant Cardone.

Cardone is a real estate investor, motivational speaker, thought leader, sales trainer, and author.

With revenue coming in from a large real estate empire, bestselling books, events, and conferences, Grant Cardone has amassed a net worth of $300 million. In total, he has written seven books, runs 13 business programs, and is the CEO of seven companies.

In this article, we will take a look at his life and career to see how he made such an impressive fortune.


In 1958 Grant Cardone was born in Lake Charles, Louisiana, the fourth of five children of Curtis and Concetta Cardone.

When he was 10 Cardone’s father died, and his older brother when he was 20.

Cardone graduated from LaGrange High School in Lake Charles in 1976. He then attended McNeese State University until 1981, graduating with a Bachelor of Science degree in Accounting.

From his late teens to his mid-twenties Cardone suffered from alcoholism and drug addiction. After checking into rehab, he focused his energy on sales and remained sober.


He worked in auto sales where he was a great success. As a consultant, he introduced a different sales method that helped improve sales, making him and the companies he worked for larger profits, which he saved and utilized for his next business venture.

When he was 29 Cardone moved into real estate and grew his property portfolio.

By the age of 30, Cardone had made his first million, only 5 years after leaving rehab.

In 2004 he married actress Elena Lyons whom he has 2 daughters with.

Cardone’s businesses were greatly impacted by the 2008 stock market volatility and financial crisis. From this crisis, he wrote ‘The 10X Rule’ as a solution for his own problems.

In 2011 he released ‘The 10X Rule’, a book on how to become successful, which became a hit, along with sell-out conference tours of ‘The 10X Rule’ method.

Cardone developed online business programs and education platforms, ‘Grant Cardone Sales Training University’ and ‘Cardone on Demand’. Cardone states that online education programs generate thousands of times more revenue than book sales ever could.

‘Cardone Capital’ owns over 4000 real estate properties throughout the U.S. Around $800 million dollars’ worth.

Cardone also moved into media with ‘Cardone TV’, and created 10X Productions, promotions, and digital advertising companies. He has also produced a TV series ‘Turnaround King’ amongst others.

General Info about Grant Cardone:

  • Name- Grant Cardone
  • Date of Birth- March 21, 1958
  • Age- 62
  • Birthplace- Lake Charles, Lousiana, U.S.
  • Nationality- American
  • Religion- Scientology
  • Height- 6ft (1.85m)
  • Weight- 90kg (198lbs)
  • Eye Color- Hazel
  • Hair- Grey, white
  • Father- Curtis Cardone
  • Mother- Concetta Cardone
  • Wife- Elena Lyons
  • Children- 2
  • Horoscope- Aries 
  • Net worth- $300 million

Grant Cardone Net Worth Contributors

  • Auto Industry
  • Real Estate
  • Books
  • Motivational Speaking/ Online Education Programs
  • Media/Promotion/advertisement

Auto Industry

After leaving rehab, Cardone focused on sales. He then approached some Automotive Industry giants explaining that the cars sales industry was antiquated, hard-selling, and not good for the industry or the consumer. He devised an efficient, customer, and seller-fair method that would bring in better revenue. After perfecting the method, he began consulting his method for companies while also selling products and other services simultaneously. This was the catalyst for the huge growth in Grant Cardone net worth. He started at $3000 a month, but once he spoke and consulting to larger groups, his revenue grew rapidly. He still is involved in the Automotive industry today which he makes $10 million annually.

Real Estate

From profits made through Cardone’s car sales consultancy business, he put the capital into real estate.

When he was 29, he bought another property, a multi-family household. By this time, with his first and second properties now generating cash flow, he quickly purchased a third.

Using the income from the properties that he would acquire, he re-invested in more and more real estate. He then decides to start his own company, Cardone Capital. By 2012 it was one of the largest private party real estate companies in Florida. He now owns over 4,500 apartments throughout North America. Cardone controls over $800 million of property and has sold a billion dollars worth of real estate. You can see how real estate has been the largest of Grant Cardone net worth contributors.


Grant Cardone has written seven books. Many of which are New York Times bestsellers. Writing has made him substantial revenue and has added millions to Grant Cardone’s net worth. He also utilizes his books in his talks, online programs, and conferences.

  • Sell To Survive
  • The Closer’s Survival Guide
  • If You’re Not First, You’re Last
  • The 10X Rule
  • Sell or Be Sold
  • The Millionaire Booklet
  • Be Obsessed or Be Average.

Speeches, Online Education Programs

If you wish for Cardone to speak at your event it will cost between $50,000-$100,000 dollars per day.

To take up an online education program costs the student $10,000, a lot cheaper than most higher education programs.

Conference seats to ‘The 10X Rule’ cost between $500- $2,500 and are often sold out. All of these combined add substantially to his net worth.

Media, Promotion, Advertisement

In 2017 ‘Cardone TV’ made $50,000,000 in sales. 10X Productions reaches over 90,000,000 people per month and is a big online influencer.

Cardone has also produced ‘The Turnaround King’ for National Geographic. Grant and his wife Elena also star in the self-produced web series “The G&E Show”.

Grant Cardone Net Worth Closing Thoughts

Grant Cardone’s story is a great example of the ‘Turnaround King’, which will surely resonate to many of his fans and gives hope to many.

Through his addictive/obsessive personality that plagued him in early life. He has managed to channel this into hard work, which paid off quite literally. His reaction and solutions to the financial crisis in 2008 proved his resilience. Although it greatly affected his business, he used it to learn and make him a better businessman and regain his losses.

Grant Cardone is a great example of hard work pays off, and an obsessive personality can work to your advantage. 

If you want to read about some less successful men make sure to check out some of my news stories about Florida man.


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