Anyone that knows the name ‘Tony Robbins’ will know it to be synonymous with the world of motivational speaking, self-help books and as a business guru to many famous and successful individuals, such as Bill Clinton, Hugh Jackman, and Oprah.

Tony Robbins net worth at the beginning of 2019 was estimated to be $500 million.

In this article, we will look back at Robbins’ life and career and see how he amassed his impressive net worth.

Counseling the rich and famous is obviously a great revenue stream, but what other avenues have this self-made multi-millionaire explored to boost his financial empire.


Anthony Jay Robbins (born Anthony J. Mahavoric) was born on February 29, 1960 in Glendora, California, U.S. Robbins the eldest of three children has described his childhood and home life as ‘chaotic’ and ‘abusive’, he left home at the age of 17.

Robbins involvement in the world of motivational speaking began when he was only 17 years old. His first job in this industry came as a seminars promoter of motivational speaker and author Jim Rohn.

In the early 1980s, Robbins and John Grinder co-founder of neurolinguistic programming (NLP) whom Robbins was a practitioner of, partnered up and implemented NLP in his seminars, along with firewalking.

Robbins married Rebecca “Becky” Jenkins in 1984 after they met at a seminar. He adopted three of her children from previous relationships. They filed for divorce in 1998.

In 1984, Robbins fathered a child with former girlfriend Liz Acosta. The son, Jairek Robbins is also a personal empowerment trainer.

Robbins released his first infomercial in 1988, “Personal Power,” produced by Guthy Renker.

In 1997, Robbins launched the annually held Leadership Academy seminar, which still operates today.

In October 2001, Robbins married Bonnie “Sage” Robbins (née Humphrey), an acupuncturist and phlebotomist. She has also acted. Acting in films such as ‘Shallow Hal’, and TV series ‘Toby the Vampire Slayer’. She is Canadian by birth. 

In the early 2000’s Robbins and Cloé Madanes began developing ‘Strategic Intervention’. Robbins and Cloé Madanes founded the Robbins-Madanes Center for Intervention. Its purpose, to train individuals as life skills coaches to help families and individuals deal with addiction and other issues.

Recent Years

In 2014, Robbins and other investors launched a Major League Soccer franchise in Los Angeles, California, known as the Los Angeles Football Club. The soccer team entered competition in 2018.

In 2016, Robbins purchased eSports professional gaming organization, ‘Team Liquid’ with Golden State Warriors co-owner Peter Guber and Washington Wizards co-owner Ted Leonsis. In 2017 Team Liquid won The International 7, a Dota 2 tournament with a prize pool of over $24 million.

General Info about Tony Robbins:

  • Celebrated Name- Tony Robbins
  • Birth Name- Anthony J. Mahavoric
  • Age- 60
  • Nationality- American
  • Place of Birth- North Hollywood, California.
  • Height- 6ft 7inches (2.1m)
  • Weight- 98kg (216lbs)
  • Hair Color-Black
  • Eye Color- Brown
  • Children- 4 (3 adopted from a relationship with Rebecca Jenkins, 1 with ex-partner Liz Acosta)
  • Wives- Bonnie ‘Sage’ Robbins (Nee Humphrey) (Married 2001-present) Rebecca Jenkins (Married 1984-1997).
  • Partner- Liz Acosta
  • Fathers- John Mahavoric, Jim Robbins
  • Mother- Nikki Robbins
  • Horoscope- Pisces
  • Net Worth- $500 million

Contributors to Tony Robbins Net Worth

  • Coaching Career
  • Books
  • Speeches
  • Holding Company Chairman
  • Social Media
  • Partnerships and Investment Deals

Coaching Career

Robbins programs bring him a substantial portion of his annual earnings. ‘Unleash the Power Within’ event admission prices range from $650-$2,995 per person. Including his audio and video programs he makes over $9 million per year.

Robbins was named one of the Top 200 Business Gurus by Harvard Business Press. He can thank business coaching for much of his net worth. Actor Hugh Jackman receives Robbin’s personal coaching sessions, 36 per year, costing a hefty $1,000,000. It has been reported that business and industry leaders pay 7 figures for their services. 


His self-help books have been some of the highlights of his career. ‘Awaken the Giant Within’, ‘Unlimited Power’, and ‘Money Master the Game’ were all hits. ‘Awaken the Giant Within’ sold over 2 million copies alone. As an author, Robbins has made a phenomenally successful career that has earned him millions of dollars.


To get Tony Robbins to speak, it will cost you. A speech in Chicago on July 12, 2018, was sold out. It cost the organizers 1 million dollars to hire Robbins for 1 day. Tickets start with $1095 for a standard seat. Executive goes for $1,395 and VIP is $1,695. Then we have Diamond for $2,395 and Diamond Premiere for $2,995. Public speaking has by far been the largest contributor to both his career and Tony Robbins net worth.

Holding Company Chairman

Robbins is the chairman of Tony Robbins Holdings, a holding company that owns 33 private businesses. They have made around $5 to $6 billion in revenue so far, making them a huge source of income for Robbins.

Social Media

Social media was not around when Tony got his start, however, he has adapted to the times and today social media plays a huge role in his marketing strategy.

Today, he has almost 8 million followers on 5 different platforms.

He can thank social media for almost 20% of his website traffic, which equals around an extra 165,000 monthly visitors.  

He is estimated to earn up to $14,000 for one sponsored post on his social media accounts.

Partnerships and Investment 

Robbins is a partner of America’s Best 401k. A consulting agency that consults businesses on their 401k services. He also is the founder of the Global Accounting Alliance, which provides outsourced CFO services, all bringing significant revenue.

He has also invested with popular brands like Team Liquid, Champs, NextVR. In 2017 Team Liquid (professional gaming team) won a tournament at Dota 2, landing him $24 million.

He also has an investment in a Major League Soccer franchise in Los Angeles, California, known as the Los Angeles Football Club.

Closing Thoughts on Tony Robbins Net Worth

Although there has been at times some scandal surrounding Tony Robbins, his life is a classic rags to riches story.

Robbins is a prolific philanthropist and has donated millions million of dollars to different causes. Since 1991 Robbins’ personal charity, the Anthony Robbins Foundation, has improved the lives of inner-city youth, senior citizens, the homeless, and the imprisoned.

In 2015, he helped provide more than 100 million meals to families in need by donating the profits from his book “Money Master the Game” to Feeding America

As a businessman, Tony Robbins is one of the best, and I’m sure his net worth will further grow over the years. Watch this space!


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